In an educational landscape where 75% of learners are more likely to enroll in institutions that offer microcredentials, scaling a badge program is no longer optional, it is an institutional imperative. However, issuing the credential is only half the equation. Many institutions struggle to track what happens after a badge is awarded, leaving them with limited visibility into learner engagement, sharing behaviors, and the overall efficacy of their programs.
This session introduces a data-driven paradigm shift utilizing the new analytics capabilities within Parchment Digital Badges (PDB). We will explore how robust, actionable dashboards empower program leaders to measure the true, end-to-end impact of their micro-credentialing initiatives. By shifting the focus from simple issuance metrics to holistic learner outcomes, institutions can now track how students interact with skill-tagged credentials, monitor share rates across professional networks like LinkedIn, and understand exactly which badges are successfully capturing employer attention. Join us to discover how leveraging labor market insights, skills recommendations, and deep analytics can transform your credentialing strategy. We will demonstrate how these insights allow you to identify high-performing pathways, continuously optimize program design, and definitively prove the ROI and labor-market value of your skills-based learning initiatives to stakeholders and students alike.
